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VISUAL/Mood Board
STANDARDS
USER/Interview
JOURNEY
Get up in the morning
Brew coffee
Check food vendor
Prepay toast online
Eat breakfast
Open Littora
Look for favorite
avocado toast
Got ticket
Set a reminder to
pick up the food
Choose recipes
for tomorrow dinner
Look for ingredients
of recipes
Add to list
Cook lunch for
boyfriend
Check recipes
compare price and vendors
Look for other products
Add to favorite
Go sleep
Drive to Littora
Go to
farmer's market
Watch TV
Get up
Find available parking
on Littora
Check list
Hang out in Littora
Go to vendor
Enjoy brunch
Find a Crystal Fair
Get a reminder to picking up toas
Show ticket
Check nearby events
Head there friends
User journey
MOSCOW/Research
MUST HAVE
SHOULD HAVE
1/ Product this week
2/ Shopping list
3/ Food vendors
4/ Prepay
5/ Explore
1/ Search
2/ Related
3/ Recipes
4/ Category
5/ Map
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COULD HAVE
SHOULD NOT HAVE
1/ FAQs
2/ Review/ Rate
3/ Make a shopping route based on list
4/ Notification
5/ Video​
1/ Upload pictures
2/ Coupons
3/ Chat room
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​
Moscow
FEATURE/Research
PRIORITY
MUST HAVE
List
Favorite
Food vendor
Prepay
Product this week
Explore
Notification
LOW EFFOT EXPENSES
Review
HIGH EFFOT EXPENSES
Category
Search
Recipes
Video
Related
FAQS
Map
Shopping route
NICE TO HAVE
Feature Priority
BIG IDEA/Research
1/ Product this week
You are not just randomly got the food in farmers' market anymore! We will tell you what products will be sold in this week. Make a plan!
4/ List
Creat your shopping list! Hang out in farmers' market with intentions.
2/ Food Vendor
You don't need to go to font of the line to see what food they sell there. We make a list for you!
5/ Review
Are you not sure the quality of different farms? We made a communicate and review area for you on Littora. Go check it out before you bought food there!
3/ Prepay
Prepay the food on Littora.
Save time and enjoy your farmers' market trip with your friends and family!
6/ Recipes
We bring a organic lifestyle for you! Littora will create some recipes which using seasonal foods selling in Fort Mason Center Farmers market this week.
7/ Explore
Fort Mason farmers market located on a really good place. There are a bunch of museums, fairs gallery, exhibition and park near it! Littora would collect all interesting and beautiful places for you, even picnic place! Enjoy your afternoon with your family and friends! Additional, We have consideration of most people will drive to the market, we also show you available parking around that area.
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